|
|
Internet Marketing Overview
text here
|
Search Engine
Guidelines
|
-
Create your
website
pages for
visitors not
search
engines.
-
Do not try
and trick
search
engines for
better
rankings.
-
Don't add
your link or
send a link
to websites
that are
questionable.
This can
affect your
rating and
blacklist
your site.
-
Don't use
unauthorized
computer
programs to
submit
pages,
programs
like
WebPosition
Gold™ that
send
automatic or
programmatic
queries to
search
engines may
improve your
site
positioning
in the
short-term
but they can
cripple your
changes in
the
long-term.
-
Invisible
links are
Bad. Avoid
hidden text
or hidden
links.
-
Don't employ
cloaking or
sneaky
redirects.
-
Don't send
automated
queries to
Search
engines.
-
Don't load
pages with
irrelevant
words.
-
Don't create
multiple
pages,
subdomains,
or domains
with
substantially
duplicate
content.
-
Avoid
"doorway"
pages
created just
for search
engines, or
other
"cookie
cutter"
approaches
such as
affiliate
programs
with little
or no
original
content.
-
Hand submit
your site to
search
engines
-
Input
accurate
content in
metta-tags
-
Search
engines can
not read
JavaScript
-
Search
engines will
not follow
dynamic
links
|
There are
several things, considered
"spamming", that you can do
to try to get your page
listed higher on a search
engine results page.
Basically, you should never
try to trick a search engine
in any way, or you risk
being blacklisted by them.
Since the majority of your
traffic will come from
search engines the risk far
outweighs the benefits in
the long run. Below is a
list of the more common
things we recommend that you
never do when trying to
achieve better listings.
|
|
Are you
spamming the
search
engines?
It's easy to
spam an
engine by
accident --
especially
since the
rules are
constantly
changing.
Easily make
sure all of
your pages
are spam
free with
the Submit
It! spider.
It'll check
each page of
your site
and let you
know if it
finds any
problems.
|
|
|
|
Do not:
-
Do
anything to trick the
search engines into
listing your site
better. If what you are
doing is not listed as
one of our search engine
tips the search engines
will likely view it as
spam and penalize you.
-
List
keywords anywhere except
in your keywords meta
tag. By "list" we mean
something like -
keyword 1, keyword 2,
keyword 3, keyword 4,
etc. There are very few
legitimate reasons that
a list of keywords would
actually appear on a web
page or within the
page's HTML code and the
search engines know
this. While you may have
a legitimate reason for
doing this we would
recommend avoiding it so
that you do not risk
being penalized by the
search engines.
-
Use
the same color text on
your page as the page's
background color. This
has often been used to
keyword stuff a web
page. Search engines can
detect this and view it
as spam.
-
Use
multiple instances of
the same tag. For
example, using more than
one title tag. Search
engines can detect this
and view it as spam.
-
Submit
identical pages. For
example, do not
duplicate a page of your
site, give the copies
different file names,
and submit each one.
Search engines can
detect this and view it
as spam.
-
Submit
the same page to any
engine more than once
within 24hrs.
-
Use
any keywords in your
keywords meta tag that
do not directly relate
to the content of your
page.
A lot of
webmasters unfortunately
believe the myth about
search engine submissions.
The myth is, if you submit
your site repeatedly that it
will improve your ranking.
|
|
|
| |
| |
|
|